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Sega has ‘lost trust’ of fans admits exec

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Can Sega reclaim former glories?
Can Sega reclaim former glories?

The boss of Sega has admitted that the company has let down long term fans and hinted at new console game reveals this autumn.

If you’d told a Mega Drive owning teen from the ’90s that Sonic the Hedgehog would end up cameoing in Nintendo games and that Sega would become best known for PC strategy games you would’ve been laughed out of the playground.

But that’s been the truth of it for years now, with Sega all but abandoning its arcade and console heritage. But an unusually frank interview with CEO and president Hajime Satomi suggests that things may be about to change.

‘We did our best to build a relationship of mutual trust with older fans of… Read the full story


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